Turn up the volume, and fasten your seat belt!

«Oslo – A Nike typeface» is an abstract audio-visual journey through a race from start to finish. By using design elements from the typeface «Oslo», it covers a physical outer battle with a strive to win the race, as well as a mental inner struggle against losing focus, and to stay calm.

«Oslo» is a typeface designed by Oslo-based graphic designer Hans Christian Øren, Oh Yeah Studio/Creative Director in Bekk, and is used in the new Nike brand-store located in the most crowded street of Oslo.

Credits:

Directors
Ernst Føyn, Syver Sanengen, Kristoffer Stokkerud
Producer
Mads Astrup Rønning
Animation
Syver Sanengen, Kristoffer Stokkerud
Typography and Graphic Design
Hans Christian Øren

Client
Nike
Year
2018

Accolades:

Diploma - Visuelt 2017
Moving Image - Open Class

Merit - ADC 96th Annual Awards

Platinum - Muse Awards 2017

Finalist - European Design Awards 2017

Diploma - Motion Awards 2017

Finalist - Gullbranson 2017
Animation

Finalist - Gullbranson 2017
Sound

Selection - Fredrikstad Animation Festival 2017
Commisioned Films